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Our Favorite Labels from the Alchemist

Drink Galleries The Alchemist

Long before Alchemist Brewing expanded to a new facility that allowed them to increase production and regional distribution, their signature Heady Topper double IPA was in such high demand that industrious black market beer sellers were buying pints in restaurants around Alchemist’s home town of Stowe, VT, hand-bottling the beer, and making fake labels from art downloaded from the brewer’s website to turn a profit. And while the high quality of the beer itself would’ve fostered fandom even if it appeared in a simple silver can, the artwork for the Heady Topper—and later, the Focal Banger—quickly achieved an iconic status for beer snobs around the globe. Both of those illustrations come from Dan Blakeslee, a musician and artist whose work has also graced the likes of Smuttynose, Northhampton, and Ipswich Ale Brewing. Since then, the brewery has expanded their label designs from Blakeslee’s bold use of black and white to incorporate more color and—of course—more images of hops, along with playful use of negative space across the canvas of their 16-ounce cans. Here’s a handful of some of the best.

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